Why home services and postcards fit
Homeowners decide
Repairs and upgrades are homeowner decisions. Aim your mailing at routes where most households own their home.
It sticks around
A postcard can sit on the counter or fridge until the day the AC quits or the roof leaks.
Follow your trucks
Mail the routes where you already work, and the neighbors see your name and your trucks.
Homeowner-heavy routes in your service area
EDDM reaches every address on the routes you pick. Choose routes where most homes are owner-occupied, in the income range that fits your work. The ZIP Code Explorer shows homeowners, income and home values by ZIP, and the EDDM targeting builder helps you describe the neighborhoods you want.
From 50¢ a postcard, printing and postage included. 2,500 minimum, 3 weeks to 1 month turnaround.
Quote my service areaPast customers: maintenance and referrals
Your past customers are your easiest repeat jobs. Send seasonal tune-up reminders, maintenance plan offers or a referral thank-you to the list you already have.
$1.10 a postcard, printing and postage included. 200 minimum, 2 weeks turnaround.
Quote a customer mailingPlan around your seasons
Mail a few weeks before your busy season starts, so your card is already in the house when the need shows up. Remember EDDM takes 3 weeks to 1 month from order to mailbox.
- HVAC: cooling tune-ups before summer, heating checks before winter.
- Roofing and gutters: before your region's storm or rainy season, and again after big storms.
- Landscaping and pest control: late winter, before spring demand.
- Plumbing and electrical: year-round, with a "save this card" message for emergencies.
What to put on the card
- Your phone number, big. Emergencies don't wait for a website.
- One offer with an expiration date, like a discounted tune-up or a free estimate.
- Trust details you can back up: license number where your state requires it, real reviews, years in business.
How much do home service postcards cost?
EDDM postcards start at 50¢ each with printing and postage included; pricing varies by ZIP code and the minimum is 2,500. Targeted mail to your customer list is $1.10 each with a 200 minimum.
Can I send only to homeowners?
Not with EDDM, which goes to every address on a route. We can aim at routes where most homes are owner-occupied. To reach only specific homeowners, send us your list and use targeted mail.
Do you also print door hangers?
Yes, through wholesale printing. Email or use the quote form for a price.